To promote their 2019 spring/summer apparel collection at Spurs Shop, Tottenham Hotspur ran a three phase campaign across in store and online – variations of Into The Light were the first two phases.
Artworked items included wall graphics, POS signage, large format and hanging banners for the Spurs Shop outlets and digital banners, socials and various imagery for online on their shop site, social channels and advertising on other sites.
Responsibilities
• Adapted the concept across various print and online formats and sizes
• Produced artwork files to spec
• Produced print ready files
• Generated final images suitable for web
• Adapted the concept across various print and online formats and sizes
• Produced artwork files to spec
• Produced print ready files
• Generated final images suitable for web
Market: UK (print) & Worldwide (digital)
Agency: Guerrilla
Creative Director: Will Lynch
Agency: Guerrilla
Creative Director: Will Lynch
